ABOUT

James Greenfield Coach with his dog, River

I’m an ex-Londoner who loves life and now lives in a beautiful town on the south coast of the UK, seen here enjoying the beautiful countryside with my four-legged friend, River.

I designed my first career in project management with a goal of becoming a contractor. This meant I could work hard for a year or so, before going off traveling and having adventures in some beautiful parts of the world.

I realised in my forties, though, that I needed a change. I had achieved much success in my corporate career, was earning good money, and had many stamps in my passport, but was feeling increasingly dissatisfied in my work.

I began a journey of self-discovery, through practices like journaling, coaching, and meditation. As I reconnected with myself and started to let go of some limiting beliefs, I uncovered a desire to help others get unstuck, find their purpose, and build a career that excites them. This is what led me to change my career and re-train as a coach.

I transformed my health & wellbeing too when I took a deep dive (that continues to this day!) into how to optimise my nutrition, exercise, sleep, and emotional health. I became obsessed with longevity and learned how it’s possible to take action at any age to promote a longer and healthier life.

My second career and levelling up of my life happened in my forties, and my only regret is not doing it sooner.  Unfortunately, many people experience prolonged suffering before they decide to make a change. Some even hit rock bottom first—but this doesn’t have to be you.

I’ve taken all the wisdom, methods, and techniques that I have accumulated over the years and paired them with professional coaching skills to build a powerful and holistic career coaching service that I truly believe can change people's lives.

If you’re ready to make a change, get in touch today for a free 30-minute discovery call. This is a friendly, no-obligation chat for you to explore how coaching can help level-up your career and your life.

Qualifications

Accreditation logos from the ICF, EMCC and AC

If you are coached by me, you will be in safe hands as I have a Diploma in Transformative Coaching from the highly regarded Animas Centre for Coaching in London. This is a triple-accredited course by the International Coach Federation (USA), the European Mentoring & Coaching Council (Europe), and the Association for Coaching (UK).

Logo of the British School of Meditation

I also hold a Diploma in Meditation Teaching from the British School of Meditation.